Podcast Keyword Alert Monitoring
Monitor podcast transcripts and episode descriptions for brand mentions, competitor discussions, category terms, and influencer opportunities.
- Transcripts and descriptions
- Brand, competitor, and topic filters
- Slack, email, RSS, API, webhooks
- Archive search and AI filtering
Last month in podcasts
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How podcast monitoring works in Syften
Podcast mentions are easy to miss because they happen inside audio, not just in show notes. Syften scans new episodes, matches your filters, and sends the result to the place where you can act on it.
1. Track names and phrases
Start with the terms you cannot miss
Monitor product names, domains, founder names, competitors, category phrases, and industry problems.
2. Limit to podcasts
Use podcast-specific filters
Add type:podcast when a filter should only match podcast transcripts and episode descriptions.
3. Route matches
Send the mention to the right person
Deliver matches to Slack, email, RSS, API, or webhooks so marketing, sales, support, or the founder can follow up.
4. Reduce noise
Filter broad terms before they alert you
Use exclusions and AI filtering when a name has several meanings or only some mentions are useful.
What podcast alerts are useful for
Podcast monitoring works best when the mention is specific enough to deserve a follow-up: a host names your product, a guest complains about a competitor, or an episode discusses the problem your product solves.
Brand mentions
Know when a host, guest, or customer names your product, company, domain, or founder.
Competitor mentions
Catch episodes where people discuss competitors, alternatives, switching, pricing, or frustrations.
Influencer outreach
Find relevant hosts and guests already talking about the category before you pitch or thank them.
Content research
Turn repeated podcast questions, objections, and examples into stronger articles, landing pages, and sales material.
Market language
Hear the exact words operators, founders, engineers, marketers, or creators use when they talk about the problem.
PR follow-up
Send a quick thank-you, correction, or useful resource while the episode is still fresh.
Podcast keyword alert examples
These are Syften filters. Use type:podcast when you want the filter to match podcast transcripts and descriptions only.
| Goal | Example filter | What it finds |
|---|---|---|
| Podcast-only brand mentions | yourproduct type:podcast | Podcast transcripts and descriptions that mention your product. |
| Exact company name | "Your Company" type:podcast | Mentions of a multi-word company or product name in podcast results. |
| Domain mentions | yourproduct.com type:podcast | Episodes and descriptions that mention or spell out your domain. |
| Competitor monitoring | competitor type:podcast | Podcast discussions where a competitor is named. |
| Category research | "social listening" type:podcast | Episodes where people discuss a market category or problem. |
| Exclude podcasts from broad alerts | yourproduct NOT type:podcast | Keeps podcast matches out of a broader community-monitoring filter. |
| Noise reduction | apple type:podcast $accept:"true when apple means Apple Inc.; false otherwise." | Adds an AI accept/reject rule before noisy podcast matches reach your team. |
Podcast search is not a monitoring workflow
Podcast search is useful when you already know which show or term to check. It is weak as a monitoring workflow because new mentions happen across many shows and transcripts.
Syften turns podcast mentions into alerts, so a relevant episode can land in Slack, email, RSS, API, or webhooks without someone remembering to search.
Podcast alerts are narrower than broad social listening dashboards
Broad social listening tools are built around dashboards, reports, reach, and sentiment. Syften is for finding specific episodes and transcript matches worth reading or answering.
That makes podcast monitoring useful for founder-led teams, niche SaaS, DevRel, PR, and marketers who prefer direct follow-up over reports.
Who Syften's podcast monitoring is for
The best fit is a team that wants to know when its market is discussed in long-form audio, without turning podcast discovery into another manual research chore.
- Founders
- B2B SaaS
- Developer tools
- PR teams
- Technical marketers
Follow up when someone mentions you
A useful podcast mention is a reason to start a natural conversation. Thank the host, send a resource, correct a detail, or ask whether the guest wants more context.
Syften does not automate outreach. It gives you the alert, transcript context, and link so a real person can decide whether the mention deserves a reply.
Podcasts are one source in a broader monitoring system
Podcast mentions are strongest when you combine them with the places where people ask questions, compare tools, and discuss problems in writing.
Reddit
Hacker News
X
Bluesky
Mastodon
Indie Hackers
Slack
Discourse
Stack Overflow
Server Fault
Stack Exchange
YouTube
GitHub
Lobste.rs
Dev.to
Podcasts
...and a few others :)Operating since 2019
Check out what our customers are saying
At Rewardful, we're huge believers in word-of-mouth marketing. I've used most of the social monitoring tools on the market and most have a lot of noise in the results or miss important conversations happening online. Syften returns the most relevant social mentions with the least amount of noise out of all the tools I've tested so far. Their community listening is the best on the market and I love how you can fine tune by source.
I love that Syften monitors all the communities I am part of but don't have enough time to check all day. Now, I can check my email and see conversations happening on Twitter, Reddit, Indie Hackers, and many more places. It's incredibly useful. Worth every dollar.
We use Syften to react to people saying things about us on the internet every single day. It's a set once and forget tool that just helps your team keep your pulse on whatever it is you care about.
Syften is awesome. I use it for my business so I can monitor the brand, and participate in online discussions which can help us attract new customers. I also use it personally to keep track of niche subjects that I'm interested in like emerging tech and products.
We love Syften at PostHog and find it incredibly useful for listening to our open-source community. The Slack integration enables our entire team to find ways to connect with our users, whether it's the Marketing team sharing new content or the Engineering team answering technical questions. The filtering system is especially powerful and helps us separate the signal from the noise.
I've written a couple books and like to keep an eye on how and where folks are talking about them. Syften has helped me catch several key conversations that I otherwise wouldn't have seen. Even on the days without any notable alerts, I'm still happy to know that I haven't missed anything. A very useful tool.
Syften has become integral to our business. It allows us to monitor *and* respond in real-time using their super simple webhooks. For example, when people mention our competitors being expensive on Twitter, Syften finds it and enables us to respond instantly with Zapier. It's paid for itself many times over. It even helped us secure $5M in funding for one of our community members. Michael has been overwhelmingly supportive over the past 18+ months we've been a customer and we couldn't be more grateful.
I use Syften every day and have been for a year. I looked at various other social listening tools but they were mostly aimed at big brands and enterprise customers and carried a hefty price tag. Syften tracks all of the major networks that I'm interested (even ones the big tools don't) and it's affordable for businesses of every size. Every day I get an email digest of people talking about my product for me to take immediate action on.
I gather the mentions I get from Syften and add them to our customer sales and partner presentations to show how our product is gaining mindshare amongst users on Reddit and forums. These slides are very impactful.
Syften has been a great tool to understand in which communities my website is being mentioned, or topics relevant to my business. It allowed me to engage in meaningful discussions and to identify some important actors in my niche.
Syften has enabled us to keep an eye on the topics related to our product. We can easily track posts about discount codes, email marketing, and e-commerce. We can then suggest using our service, or just be helpful answering questions on subjects that we are familiar with.
Pricing
It pays for itself if you find just one customer (easy)
Entry
Keep an eye out for your product name
Standard
AI filtering, API access, more filters, more archive, Slack integration, and optional Twitter and YouTube support
- 20 filtersA filter is a search query for mentions you want to track.
- Daily results: 200
- Archive search: 1 monthSee who has mentioned you in the past. Click to read more.
- Slack integration
- Twitter monitoringPaid addon
- YouTube monitoringPaid addon
- AI filteringFilter noisy matches before they reach your alerts. Click to read more.
- API accessQuery results and edit your settings. Click to read more.
Syften PRO
More matches, more filters, unlimited archive, API access, and webhook support
- 100 filtersA filter is a search query for mentions you want to track.
- Daily results: 500
- Archive search: unlimitedSee who has mentioned you in the past. Click to read more.
- Slack integration
- Twitter monitoringPaid addon
- YouTube monitoringPaid addon
- AI filteringFilter noisy matches before they reach your alerts. Click to read more.
- API accessQuery results and edit your settings. Click to read more.
- WebhooksPush new matches to your own endpoint. Click to read more.
- MCPConnect Syften to AI tools that support MCP. Click to read more.
Tailor made
We also offer custom solutions built just for you, whether it's integrating Syften into your product or supplying your marketing team with the right data.
Frequently asked questions
What does Syften monitor for podcast alerts?
Syften monitors podcast episode descriptions and AI-generated transcripts, then matches them against your filters.
Transcript matches can be imperfect because audio-to-text conversion is imperfect, especially for unusual startup names, domain names, and invented words. Episode descriptions are more reliable.
How fast are podcast alerts?
Podcast alerts are typically available within about 15 minutes of an episode being released, but timing can vary with load and podcast processing.
How many podcast episodes do you scan?
Syften scans around 35,000 podcast episodes per day. The live stats on this page show the recent volume Syften has processed.
How do I limit a filter to podcast results?
Add type:podcast to the filter. For example, yourproduct type:podcast only alerts on podcast transcript and description matches.
Can I exclude podcasts from a noisy alert?
Yes. Add NOT type:podcast when podcasts are too noisy for a broad filter.
That is useful when a common word appears often in transcripts and you only want written community matches.
Can Syften summarize podcast episodes?
Syften is focused on keyword alerts. If you want episode summaries with excerpts, try Aurilix.
Can I use replyto: on podcasts?
No. Podcasts do not have reply threads, so replyto: is not supported for podcast matches.
Do you support other communities, or just podcasts?
Syften monitors these communities:
I have more questions.
Contact us at hello@syften.com or use the chat widget (we'll reply within 24 hours).
Never miss a mention again
Stay in the loop and see what people are saying about you, your brand, and your competitors — all in real-time.